Adam specialises in automotive content and documentaries. He regards the Drive Electric campaign for Formula E, which he shot in Greenland, as one of his favourite projects. The highly challenging production demanded a huge amount of technical and logistical pre-planning, as well as on the spot decision making. Adam has also directed films for Bentley, Range Rover, Porsche, Lexus and Subaru. ‘How to be a Billionaire’ for Channel 4 was another favourite project. This extraordinary documentary benefited from Adam’s exceptional ability to both shoot and direct.